First – what is rel=”nofollow” and how does it work? Google first invented rel=”nofollow” in 2005 as an HTML attribute value used to instruct some search engines that a hyperlink should not influence the link targets ranking in the search engine’s index. Plain and Simple – it’s used to help the linking from website, preserve [...]
Tag Archive > contractor marketing
Best & Worst Marketing Strategies for Contractors
More so than ever, there are more and more marketing channels coming available that specifically target home improvement contractors. Here is a quick breakdown of the best and worst marketing strategies for home improvement contractors. Worst Marketing Strategies Contractor Referral Services (non-exclusive) Home owners are getting smart as well as educating themselves on how ‘referral [...]